UGC Creator  ·  Travel  ·  Lifestyle

Icy Travels

Content that makes people stop scrolling and start booking.
Based in Canada
Available for partnerships worldwide
@icy.travels
@icyssanderson
... made u look

Hey, I'm Icy

I create scroll-stopping UGC and travel content that feels real, because it is.

I'm a 23-year-old Canadian travel and lifestyle creator, driven by a love of exploring and a passion for digital marketing that delivers results. I excel at creating eye-catching, aesthetic content, with each piece designed to feel like a genuine recommendation, not an ad. Certified in social media and content marketing, I bring a clear strategy built around your audience and goals. Whether it's a hotel, a destination or a lifestyle brand, I take care of everything, from the concept and on-camera talent to filming and the final edit.

Fair warning: your competitors will be jealous.

Brands I've worked with
Certifications

Industry certified

My certifications in social media and content marketing mean every video is made to perform, not just to look pretty: a hook that lands in the first three seconds, content shaped around your audience, platform-native edits for TikTok and Reels, and a clear call to action that turns views into bookings.

Audience & analytics

Numbers
don't lie

Real reach and real engagement from the past year, plus a look at who's actually watching.

Media kit
TikTok + Instagram0Views
TikTok0Likes
TikTok0Followers
TikTok0Of viewers are women
TikTok0Are aged 18–34

I'm the reel
deal

Work

Photos & moments

Stills and short loops, ready for feeds, websites and ads.

Let's make
something iconic

What I offer

Hotel & Travel

Room tours, property walkthroughs and destination stories that drive bookings, shot vertical-first for Reels, TikTok and Stories.

UGC

Scroll-stopping videos in a real, relatable style, made for your own pages and ads. Each video is built around a strong hook and tailored to your brief.

What is UGC?

UGC stands for user-generated content. Basically, real people posting about your brand instead of you doing it yourself. It's word of mouth on your feed, and people trust that way more than ads. More scroll-stopping, more clicks, more bookings, for way less than a big shoot.

Who posts the UGC?

You do. I create the content and send it straight to you, then your team posts it on your own pages or runs it as ads. Want it on my TikTok and Instagram too? That's a Sponsored Post.

Sponsored Posts

Brand collaborations published on my TikTok and Instagram, across Reels, Stories and link-in-bio, in front of an audience with 10M+ views this year.

Photo Content

Lifestyle and product stills, colour-graded and optimized for feeds, carousels, websites and paid placements.

Raw Footage

High-quality B-roll and unedited clips handed straight to your team, ready to cut into your own ads, edits and campaigns.

Let's gosomewheretogether

Open to UGC, brand deals, hotel collabs and long-term partnerships. Share a little about your brand and goals, and I'll put together content ideas tailored to you.

Work with me ↗ View media kit ↗
TikTok · @icy.travels Instagram · @icyssanderson Email · icytravelscontact@gmail.com
Media kit

Icy Travels

Travel, hotel & lifestyle UGC creator

Based in Canada✈ Ready for partnerships worldwide
About me

I'm a 23-year-old Canadian travel and lifestyle creator, driven by a love of exploring and a passion for digital marketing that delivers results. I create eye-catching, aesthetic content, with each piece designed to feel like a genuine recommendation, not an ad.

12-month TikTok analytics Oct 28, 2025 – Oct 27, 2026
7.3Mvideo views

* Engagement rate = (likes + comments + shares) ÷ video views, last 12 months.

Banff hotel feature video
TikTok · Hotel featureBanff, Canada
840KViews
7.7KSaves
7.6KShares

Content that books. 7.7K viewers saved it to plan their stay.

New viewers89%
Women61%
In Canada87%
Aged 25–3442%
TikTok audience
Top countries
Indonesia31.6%
Philippines24.7%
USA16.2%
What I create
  • Hotel & Travel
  • UGC
  • Sponsored Posts
  • Photo Content
  • Raw Footage
Certifications · HubSpot Academy
  • Apr 2026Social Media Marketing
  • Apr 2026Social Media Marketing II
  • Aug 2026Content Marketing
Brands I've worked with

Rates and packages are tailored to each brief.